EuCML 2024, 11 - beck-online

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EuCML
- 2024
  - Heft 1 (Seite 1-60)
    - Articles
      - Pflücke: The Case for Increased Responsibility and Liability of Brands in Social Media Influencer Marketing
      - Jung/Dowse: Key Aspects of the Green Claims Directive Proposal
        I. Introduction
        II. Regulatory Necessity and Goals of the Directive Proposal
        III. Key Pillars of the Directive Proposal
        IV. Implications for Consumers and Traders
        V. Conclusion

EuCML 2024, 11
Key Aspects of the Green Claims Directive Proposal
Aufsatz von Stefanie Jung, Melissa Dowse

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